While working on-site at NBC Sports, I collaborated with their team on a freelance project to design social media graphics for their Instagram page. I had my role in the campaign creating square-format promotional images that showcased each athlete and highlighted their sport, to generate excitement for each event.
Working closely with the design director, I incorporated the provided athlete assets and the Nexa typeface, layering textures and overlays to create visuals that felt vibrant and full of energy. The design approach emphasized movement and impact, aligning with NBC Sports’ dynamic brand presence on social media.